Institute for
Public Strategies

MEDIA  ADVISORY
For Immediate Release
June 6, 2002
 
Contacts:  
Paul O'Sullivan (619) 933-8844
Sandy Hoover (619) 322-4726
SAN DIEGO CROSS-BORDER DRINKING PROJECT
TO RECEIVE FEDERAL MODEL PROGRAM STATUS
WHAT
The San Diego-Tijuana Border Project is being recognized as a Model Program by the Substance Abuse and Mental Health Services Administration (SAMSHA), Center for Substance Abuse Prevention (CSAP). The CSAP Model Program is SAMSHA's highest designation. The title of "Model Program" is reserved for substance abuse prevention programs, which are implemented under scientifically rigorous conditions, demonstrate consistently positive results, and which SAMSHA seeks to have duplicated. 
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At a news conference to be held along the San Diego-Tijuana border, community partners, law enforcement, and other partners from the U.S. and Mexico will be recognized for their joint efforts to reduce the regional underage and binge-drinking epidemic and announce goals to combat underage drinking. A San Diego-Tijuana contingent will  also be at a news conference in Washington, D.C. to accept the CSAP Model Program award for the Border Project.
WHO
San Diego County Supervisor Greg Cox; Captain David Ramirez, SDPD Southern Division; Representative of the City of Tijuana (expected); Professor Orlando Raya, Crime Prevention State Coordinator, Federal Police of Mexico; Jaye Carballo, Advisory, Friday Night Live; Guillermo Rangel Mendoza, Coordinator, Binational Policy Council
WHERE
San Ysidro School District Administration Center
4350 Otay Mesa Road, San Diego
WHEN
Friday, June 7, 2002 at 11:30 am
WHY
 Community-based prevention efforts to curb substance abuse problems have led to significant reductions in substance use and abuse. Since the beginning of the Border Project in 1997, there has been a 37% reduction in late night crossers with a blood alcohol concentration (BAC) at or above .08, a Binational Policy Council on illicit drugs, pharmaceutical drug problems, and alcohol was created, and there was a reduction of DUI fatalities in the San Diego-Tijuana Border region from 23 in 1999 to 5 in 2000.
The San  Diego/Tijuana Border Project is a coordinated effort focused on reducing cross-border teen and binge drinking in the region through a policy-focused, public health, prevention model. This project is a partnership of the Pacific Institute for Research and Evaluation (PIRE) and the Institute for Public Strategies (IPS), a nonprofit addressing substance abuse issues in San Diego County.

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